Prepared for pepchat.co

Organic Growth & Authority Acquisition

A month-to-month plan to strengthen the website SEO foundation, win Canadian peptide demand, and close the authority gap with established competitors.

LineAmountWhat it covers

Base fee $3,500 SEO strategy, website and product-page planning, on-page optimization, internal linking, content structure, implementation guidance, and monthly reporting.

Backlinks $7,000 Authority acquisition to build DR, strengthen the homepage, and support the category and product pages responsible for organic growth.

CTR $2,000 from month two Bi-weekly CTR acceleration across 10 selected priority keywords begins in the second month while the long-term SEO and authority work compounds.

Total $10,500 → $12,500 $10,500 for the first month, then $12,500 per month with CTR included beginning in month two.

Base Fee

The base fee covers the strategy and execution layer. We will clean up the website SEO structure, improve category and product-page content, map each priority keyword to the correct page, strengthen internal links, and maintain an executable content plan.

Reporting is handled once per month directly with the Three Stripes Digital founder, with progress, rankings, priorities, and next actions reviewed together.

Current pepchat.co DR 0 Most direct competitors: DR 8-32

Backlinks Are the Biggest Needle Mover

pepchat.co is starting from a meaningful authority disadvantage. Ahrefs reports DR 0 despite 839 live backlinks from 360 live referring domains, which means the existing link quantity is not yet translating into authority.

The comparison reviewed eight direct ecommerce domains appearing across Canadian peptide searches. An Ahrefs snapshot from July 11, 2026 found most direct competitors between DR 8 and 32, with outliers at DR 3.4 and DR 60.

Links will concentrate on the homepage and the category or product pages doing the ranking work, rather than being spread thinly across the domain.

Authority Spend Can Reduce Later

The $7,000 backlink allocation is not intended to remain fixed forever. Once pepchat.co's authority is strong relative to competitors and rankings are holding, the budget can be reduced, redirected, or selectively deployed against the next group of target pages.

The higher initial investment is designed to close the current DR gap faster rather than underfund the strongest growth lever.

CTR acceleration from month two

A Recent CTR Campaign Example

In a recent client campaign, the CTR approach helped move “HCG peptide” and “MT2 peptide” to the #1 position in under 24 hours. The HCG ranking remained in the top three several days later.

CTR is a supplemental accelerator, not a replacement for page quality, internal linking, or backlinks. Results vary by keyword and market. The $2,000 monthly CTR service begins in the second month and covers 10 selected priority keywords.

Keyword tracker showing HCG peptide and MT2 peptide ranking number one after approximately 20 hours — Keyword tracking after approximately 20 hours: HCG peptide and MT2 peptide at position #1. Swipe or tap to inspect full-size.

Google search results showing the client ranking number one organically for HCG peptide — Live Google result showing the client in the #1 organic position for “HCG peptide.” Swipe or tap to inspect full-size.

Tracking & Reporting

Monthly strategy and reporting call
Shared Google Sheet for links live
Links pending and in progress
Target page and placement notes
Ranking and authority progress

Access & Payment

Google Search Console access
Google Analytics / GA4 access
Website access for direct implementation
All engagement fees are billed in USD
Card payments: a flat 3.7% processing fee is added ($10,888.50 for month one and $12,962.50 from month two onward)
The client is responsible for any CAD-to-USD conversion, foreign-exchange, cross-border, or card-issuer fees charged by its financial institution
Stripe ACH is available only with an eligible US bank account