
+1,238%increase in calls
Vernsten Law
Eric Vernsten
Divorce & Family Law Attorney
“I have so many leads I can barely service the business.”Explore the story →
SERVICES
Make your expertise easier to discover across ChatGPT, Claude, Gemini, Grok and Google AI Overviews. Connect useful answers with valuable customer actions.
A clear plan. A dedicated partner. Measurable progress.
THE PROOF IS PERSONAL

+1,238%increase in calls
Eric Vernsten
Divorce & Family Law Attorney
“I have so many leads I can barely service the business.”Explore the story →

+230%increase in calls
Zachary Gold
Managing Attorney · Immigration Law
“In just 3 months, we jumped to the number one organic spot.”Explore the story →

$45Kless ad spend per month
Adam Cohen
Ticket Crushers Law · California
“We were able to turn off all paid marketing and rely entirely on his SEO.”Explore the story →
A CLEAR CONNECTION TO YOUR BUSINESS
Check which prompts return your business, and which return a competitor.
See which of your pages the assistants quote, and which they ignore.
Follow ChatGPT and AI Overview referrals through to a real inquiry.
A PLAN YOU CAN FOLLOW
Ask the questions your customers ask, record the answers and note which businesses and sources appear. Use those gaps to decide where your expertise can make the answer more useful.
Connect your homepage to profiles for your people, services and locations. Keep business details consistent across trusted listings, and publish credentials and sources so assistants and customers can check who you are.
Write direct, sourced answers on accessible pages. Each answer should make sense when quoted on its own and link to the detail a customer needs before taking the next step.
Repeat the same prompts each month. Track which assistants name your business, which pages they cite and the relevant visits that follow, then use those findings to improve the source content.
THE AUDIT WE START WITH
We record how your business appears when people ask buying questions about your services, products and market. Each check captures the prompt, platform, date, answer and cited sources so later checks can be compared.
We ask the questions a prospective client, patient or shopper would ask. We record whether your business is named, whether the description is accurate, and which pages support it. Incorrect details are traced back to the sources that need updating.
We check the same questions alongside relevant Google searches. We distinguish a mention from a citation and record whether the answer links to your website, a directory or a competitor.
We check how current web content and discussion describe your business, then record mentions, citations and factual inconsistencies using the same review process.
THE SOURCE BEHIND THE ANSWER
Useful answers need an identifiable source. We make your expertise, services and business details easy to find, check and understand.
Put a direct answer at the start of the relevant page, then explain the details, limits and next step. Law firm practice pages, clinician-reviewed service pages and product buying guides should each answer the questions their audience asks.
Name the author or reviewer where relevant, connect claims to real sources or firsthand experience, and keep dates and business information current. Structured data should describe the content people can actually read on the page.
Keep the website, profiles and trusted listings consistent. Connect supporting pages with clear internal links so readers and AI systems can follow the answer to its source.
A FEW THINGS YOU MAY BE WONDERING
SEO earns a position in a list of links. GEO and AEO aim to be the source an assistant uses when it writes the answer, which depends on clear facts, credible support and being easy to quote.
No, and nobody can. Each assistant picks its own sources, and answers shift with wording, user and date. We work on what is controllable: accurate information, credible support and repeated measurement.
A fixed prompt set run across ChatGPT, Claude, Gemini, Grok and Google AI on a schedule, recording whether you appear, which page was cited and the date, plus the referral visits that follow.
No. Structured data helps machines read a page accurately, but no markup, file or tag buys a place in a generated answer. An AI schema shortcut is not a thing anyone can sell you.
YOUR NEXT CHAPTER
Tell us the outcome you are measured on. We’ll tell you which of these services moves it first, and what it would take.
A free strategy call. A practical conversation about your business.
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